Your Prospect's Brain Wants Multimedia...

Accordingly to Lonnie Amirault,

your prospect's brain retains:

• 14% of what you read,


• 17% of what you read out loud,


• 26% of what you hear,


• 40% of what you read and hear,


• 60% of what you see and hear,


• 75% of what you read, see and hear,


• 90% of what you read, see, hear and DO.

Now, how are you going to use this information in your marketing?

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